How To Make Your Website
Awesome
- Why do people search the internet?
- Think about it and you will find - they want
information. Even if they are looking to buy something,
information about the product comes first. So, make your Website
content rich with valuable information. Teach me something new and
I'll come back for more. Entertain me or make me laugh and I'll come
back for more. Stir my emotions, and I'll come back. Give me new
ideas and I will come back. In short if you fail to keep your
Website new, with fresh content, nobody will come back!
- Make your site easy to navigate.
- If you are using Website Tonight to design
your Website the navigation is already built in. But if not, be sure that
your navigation is uniform and easy to follow.
- Do NOT use introductions that take time to
load.
- Flash introductions look cool, but they take
time to load. Learn this fact. In Website design,
you have 7 to 10 seconds to grab your
visitors attention. Beyond that, people will click off
your site. Most introduction movies do little to describe your site,
they just look impressive.
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- Avoid slow loading pages
- Size any pictures so your page loads quickly. Even
though your pictures look small, they can be huge in size. Most photo
programs allow you to resize your pictures. If your site is loading slowly
it probably is the picture size. You can see the picture size by left
clicking on the picture and looking at the properties tab.
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- Animated GIF pictures
- Do NOT use a lot of animated GIF pictures. They
look good at first, but when you are on the page for any length of time the
motion gets annoying. Call it visual pollution!
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- Add A Newsletter - Email Marketing
- Email Marketing is the best and cheapest way to get
and keep your name in the mind of your customers. You can do this with
several marketing techniques like sales flyers, new offerings, announcements and
more, but the most popular for business is the newsletter. Newsletters
help businesses to brand themselves in the mind of potential clients. They
make you an expert in your industry. This is because when you send email
with valuable content educating your readers, they will start seeing you
as an expert in the industry and will be open to your recommendations.
When that happens a trust level is developed with your clients or customers
and you can recommend your products and services to them. Find out more on
our Email Marketing information page.
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